App Store Metadata Character Counter

Paste any App Store metadata field below and instantly see how many characters you've used — and how close you are to Apple's limits for each field.

0 characters • 0 words

App Store limits

App Name0/30
Subtitle0/30
Keywords0/100
Promotional Text0/170
Description0/4000
Tip: Apple truncates display names beyond 30 chars and keywords over 100 chars. Staying within limits avoids metadata rejection under Guideline 2.3.

Why App Store character limits matter

Apple enforces strict character limits on every metadata field. Exceeding them doesn't just truncate your text — it can trigger a metadata rejection under Guideline 2.3 (Accurate Metadata), delaying your release. Knowing your character count before submitting prevents a slow review cycle caused by an easily avoidable mistake.

App Store metadata field limits

  • App Name: 30 characters
  • Subtitle: 30 characters
  • Keywords: 100 characters
  • Promotional Text: 170 characters
  • Description: 4000 characters

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